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Digital marketing
Digital marketing connects your offer with the people most likely to need it. AIM Digital helps plan search, social media, email and paid advertising around a defined audience and commercial goal. We agree channels, creative requirements and measurement before launching, then use available evidence to discuss improvements rather than promising a fixed return.
Final deliverables depend on the scope agreed in your proposal.
01
Free discovery for every new client. Review your goals, existing setup and requirements.
02
Agree scope, responsibilities, pricing and milestones.
03
Build or implement the agreed work with opportunities to review.
04
Check the deliverables and discuss handover or further support.
| Approach | What it means |
|---|---|
| Organic activity | Builds useful content and visibility over time. |
| Paid campaigns | Buys distribution within an agreed advertising budget. |
Free discovery for every new client.
Discuss your goals and requirements at no charge. We then agree the project scope, estimated hours and clear deadlines before paid work begins.
Typically £20.00/hour
We discuss your requirements, estimated hours and project scope before work begins. Clear, simple deadlines agreed before work starts. Platform fees, advertising spend and third-party subscriptions are identified separately where applicable. Milestones and any ongoing support are agreed for your project.
Every project starts with a free discovery conversation, where we agree the goals, scope and what success looks like for you. See the projects we have delivered.
Yes. Free discovery for every new client. Discuss your goals and requirements at no charge. We then agree the project scope, estimated hours and clear deadlines before paid work begins. Our typical rate for agreed project work is £20.00/hour.
Free discovery for every new client. Our typical rate for agreed project work is £20.00/hour. We discuss the scope and estimated hours before paid work begins, with clear, simple deadlines agreed for your project. Share your goals and requirements so we can estimate the work involved.
Platform subscriptions, hosting, third-party tools and advertising spend should be identified separately in your proposal. Check the agreed scope for what is included.
We discuss any change to the scope, estimated hours and delivery dates before agreeing additional work. Clear, simple deadlines agreed before work starts. Updated arrangements belong in your project agreement.
Start with your audience, offer and goal. We can discuss the relative suitability of search, social media, email and paid advertising instead of assuming every channel is needed.
More guidance for this service is in preparation. Browse our current guides.
We can discuss account review, campaign planning and ongoing campaign work. Advertising spend, account access and reporting requirements should be agreed separately.